10 Tips for Successful Interviews with SMEs

Photo by Edmond Dantu00e8s / Pexels.com I've interviewed many "subject matter experts" -- SMEs--from cabinet secretaries in state government, to engineers, to healthcare technology experts, and many others. I find it fascinating to explore new topics, learn the inside information, and see the relevance to the audience. But some people are uncomfortable interviewing others due … Continue reading 10 Tips for Successful Interviews with SMEs

Are You Trying to Hire a Swiss Army Knife?

Employers seeking people to work in communications, media and related fields often list "desired qualifications" that are unlikely to exist, and if they do, it's a toss up whether they will have the level of quality you are actually hoping for. My graphic design, illustration, and writing colleagues often lament this common problem when looking … Continue reading Are You Trying to Hire a Swiss Army Knife?