Photo by Edmond Dantu00e8s / Pexels.com I've interviewed many "subject matter experts" -- SMEs--from cabinet secretaries in state government, to engineers, to healthcare technology experts, and many others. I find it fascinating to explore new topics, learn the inside information, and see the relevance to the audience. But some people are uncomfortable interviewing others due … Continue reading 10 Tips for Successful Interviews with SMEs
Employers seeking people to work in communications, media and related fields often list "desired qualifications" that are unlikely to exist, and if they do, it's a toss up whether they will have the level of quality you are actually hoping for. My graphic design, illustration, and writing colleagues often lament this common problem when looking … Continue reading Are You Trying to Hire a Swiss Army Knife?