I have always loved data. Daughter of an engineer, I am a strange combination of creative and analytical. Confronted by a problem, I start digging for information, facts, research, data . . . . But data is only as good as the design of the research that produced it--and there's a lot about human behavior … Continue reading Good Instructional Design Must Go Beyond Data
If you are searching for a new way forward, give SCAMPER a shot. It's deceptively simple yet powerful. No matter what happens, it will help you train your brain to think in new ways by giving you a simple set of steps to follow.
Employers seeking people to work in communications, media and related fields often list "desired qualifications" that are unlikely to exist, and if they do, it's a toss up whether they will have the level of quality you are actually hoping for. My graphic design, illustration, and writing colleagues often lament this common problem when looking … Continue reading Are You Trying to Hire a Swiss Army Knife?
My father was a successful manufacturing executive who entered the computer industry back in it's early days. He was also a well-known troubleshooter, sent to take over manufacturing plants in trouble, to set up new plants, and close down nonproductive ones. But I really began to appreciate his knowledge as I watched him in retirement … Continue reading The Art of the Deceptively Simple Question
Chanda K. Zimmerman 